Artificial intelligence could transform productivity for small businesses across the UK, with new research from Google suggesting that AI tools may free up the equivalent of one working day each week. The study, conducted with economic consultancy Public First, estimates that small and medium-sized enterprises could see productivity rise by up to 20% through everyday AI use—from drafting marketing content to turning ideas into actionable business plans.
Debbie Weinstein, Google’s EMEA president, told the PA news agency that AI is helping people communicate more effectively and express ideas more clearly, particularly those with learning differences such as dyslexia. “AI will become part of everyday work for many industries,” she said, highlighting its potential to empower rather than replace human creativity.
Google’s commitment to the UK reflects this optimism, with £5 billion set to be invested over the next two years to meet rising demand for AI tools. Its Gemini AI assistant is being integrated into Workspace products to enhance productivity, while competitors such as Microsoft’s Copilot illustrate the growing momentum of AI-enabled workflows across the economy.
Upskilling remains central to maximising AI’s potential. Weinstein emphasised the importance of helping workers understand how to apply AI to their specific roles, especially as employers face rising labour costs and increasing pressure to automate repetitive tasks. Recruitment firm Hays reports that many UK businesses are now digitising non-essential work to cut costs and improve efficiency.
Google’s research suggests that adopting AI could save UK workers an average of 122 hours per year, potentially adding £400 billion to the economy. In pilot schemes with small businesses, schools and unions, AI usage increased sharply once workers were given training and encouragement. Among women over 55, weekly AI use jumped from 17% to 56%, and daily engagement tripled.
Public sector trials show similar gains. A government pilot involving 20,000 civil servants found that generative AI saved nearly two weeks of time per employee each year by assisting with drafting and summarisation. Coders using AI tools gained almost an hour a day—equivalent to 28 working days annually—demonstrating the technology’s impact on efficiency.
To build on these results, the UK government is partnering with major technology firms including Amazon, BT, Google, IBM, Microsoft and Sage to deliver AI skills training to 7.5 million workers. The initiative aims to give one-fifth of the workforce foundational AI skills, encouraging innovation and access to higher-value jobs.
AI is also revolutionising public administration. A new tool called Extract, developed with Google’s support, can digitise decades-old planning documents in minutes, potentially saving 250,000 hours annually. This technology supports the government’s “Plan for Change,” which aims to accelerate housing development while modernising public services.
These initiatives form part of a wider strategy to embed AI responsibly across the economy. Success depends on more than investment—it requires upskilling, cultural readiness and ensuring that AI complements human expertise. Both Google and government officials emphasise that building trust and confidence will be essential to unlocking AI’s full potential.
The UK’s commitment to combining technological progress with inclusive workforce development reflects an optimistic vision for the future. As AI becomes embedded in both business and government, it promises to boost productivity, foster creativity and drive sustainable economic growth—laying the groundwork for a digitally empowered nation.
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Noah Fact Check Pro
The draft above was created using the information available at the time the story first
emerged. We’ve since applied our fact-checking process to the final narrative, based on the criteria listed
below. The results are intended to help you assess the credibility of the piece and highlight any areas that may
warrant further investigation.
Freshness check
Score:
8
Notes:
The narrative presents recent findings from Google's research, dated October 9, 2025. Similar reports from April 2025 highlighted that UK workers could save an average of 122 hours annually by adopting AI in administrative tasks, potentially contributing £400 billion to the British economy. ([reuters.com](https://www.reuters.com/business/world-at-work/workers-could-save-122-hours-year-by-adopting-ai-admin-tasks-says-google-2025-04-24/?utm_source=openai)) The overlap in themes suggests that while the current report offers updated data, it may be building upon earlier findings. The presence of a press release indicates a high freshness score, but the potential recycling of content warrants attention. No significant discrepancies in figures or quotes were identified. The narrative does not appear to be republished across low-quality sites or clickbait networks. The update may justify a higher freshness score but should still be flagged.
Quotes check
Score:
9
Notes:
The direct quote from Debbie Weinstein, Google's EMEA president, regarding the use of AI for tasks such as writing marketing copy and blog posts, appears to be original and exclusive to this report. No identical quotes were found in earlier material, and no variations in wording were noted. This suggests a high level of originality in the quotes used.
Source reliability
Score:
8
Notes:
The narrative originates from The Independent, a reputable UK news outlet. The report is based on research by Google, a well-established technology company, and includes insights from Debbie Weinstein, Google's EMEA president. The presence of a press release indicates a direct source, enhancing reliability. However, the reliance on a single source for the quotes introduces a slight uncertainty.
Plausability check
Score:
8
Notes:
The claims regarding AI's potential to boost productivity among SMEs by 20% and the ability to free up an entire working day each week are plausible and align with previous findings. For instance, a report from April 2025 highlighted that UK workers could save an average of 122 hours annually by adopting AI in administrative tasks. ([reuters.com](https://www.reuters.com/business/world-at-work/workers-could-save-122-hours-year-by-adopting-ai-admin-tasks-says-google-2025-04-24/?utm_source=openai)) The narrative also discusses Google's commitment to the UK market, including a pledge to invest £5 billion over the next two years to meet growing demand for AI services. This aligns with Google's recent launch of the Gemini Enterprise AI platform for business clients. ([reuters.com](https://www.reuters.com/business/google-launches-gemini-enterprise-ai-platform-business-clients-2025-10-09/?utm_source=openai)) The language and tone are consistent with typical corporate communications, and the structure focuses on relevant details without excessive or off-topic information. No significant inconsistencies or suspicious elements were identified.
Overall assessment
Verdict (FAIL, OPEN, PASS): PASS
Confidence (LOW, MEDIUM, HIGH): HIGH
Summary:
The narrative presents recent findings from Google's research, dated October 9, 2025, regarding AI's potential to boost productivity among SMEs. While similar reports from April 2025 exist, the current report offers updated data and includes original quotes from Google's EMEA president, enhancing its credibility. The source, The Independent, is reputable, and the claims made are plausible and consistent with previous findings. The presence of a press release indicates a high freshness score, but the potential recycling of content warrants attention. Overall, the narrative passes the fact-check with high confidence.